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The total power consumed in a parallel circuit is ()
A . the sum of the powers used in each load (resistor)
B . divided by the number of loads
C . always less than the power used in the smallest load
D . the sum of the powers used in each individual load never more than the power used in the largest load
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Either the shirts or the sweater()a good buy
A . is
B . has
C . are
D . wa
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()is the management system to control the material consumed, reduce inventory in the manufacture company.
A . DRP (Distribution Resource Planning)
B . LRP (Logistics Resource Planning)
C . MRP (Material Requirements Planning)
D . ERP (Enterprise Resource Planning)
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Which three characteristics are unique to the buying process for A small business compared with the buying process for an enterprise?()
A . much faster
B . focused primarily on cost
C . not constrained by formal RFP
D . technology focused
E . less educated
F . influenced by peer
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Equilibrium(for the individual consumer)单个消费者的均衡
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()is the management system to control the material consumed reduce inventory in the manufacture company.
A . A.DPR
B . B.LPR
C . C.MRP
D . D.ERP
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Consumers directly buy goods or services from a seller over Internet without an intermediary is called ____________________.
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Convenience goods are goods that consumers like to buy quickly and conveniently.
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3.Marie buys the camera.( )
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The consumer decision-making process ends with the consumer's purchase of the product.
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Advertising is a form of mass communication for individual consumers rather than for business people who buy large quantities of products.
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Translation:The three accountants buy three tickets and watch as the three engineers buy only a single ticket.
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The objectives of the buying organisation could affect business buying decisions.
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The strong axiom of revealed preference says that if a consumer bought x when he could have a orded y and y when he could have a orded z ;then he will buy x whenever he can afford z.
A:对
B:错
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Using a push strategy, the producer directs its marketing activities (primarily advertising and consumer promotion) toward final consumers to induce them to buy the product.
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The coffee provider maintains consumers by the taste of its offering.()
是
否
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I went to buy the coffee.
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The phrase "consumer goodwill" underlined in Paragraph 4 refers to the______.
A.other extreme losses in tax revenue
B.pleasant feeling the consumers may have
C.good consumption the market may sustain
D.confidence consumers have over the goods
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Advertisement can be thought of "as the means of making known in order to buy or sell goods or services". Advertisement aims to increase people's awareness and arouse interest. It tries to inform. and to persuade. The media are all used to spread the message. The press offers a fairly cheap method, and magazines are used to reach special sections of the market. The cinema and commercial radio are useful for local market. Television, although more expensive, can be very effective. Public notices are fairly cheap and more permanent in their power of attraction. Other ways of increasing consumer interest are through exhibitions and trade fairs as well as direct mail advertisement.
There can be no doubt that the growth in advertisement is one of the most striking features of the western world in this century. Many businesses such as those handling frozen foods, liquor, tobacco and medicines have been built up largely by advertisement.
We might ask whether the cost of advertisement is paid for by the producer or by the customer. (19) Since advertisement forms part of the cost of production, which has to be covered by the selling price, it is clear that it is the customer who pays for advertisement. However, if large scale advertisement leads to increased demand, production costs are reduced, and the customer pays less.
It is difficult to measure exactly the influence of advertisement on sales. When the market is growing, advertisement helps to increase demand. When the market is shrinking, advertisement may prevent a bigger fall in sales than would occur without its support. What is clear is that businesses would not pay large sums for advertisement if they were not convinced of its value to them.
Advertisement is often used to______.
A.deceive customers
B.increase production
C.arouse suspicion
D.push the sale
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Currently, both the development of China's auto market and the changes in consumer
A.decreased
B.ever-increasing
C.unchanged
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Consumers often buy () impulse what they do not need.
A.A. on
B.B. to
C.C. by
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the car costs so much that i did not buy it(用too..to改写)
the car costs ()()()me ()buy
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Genetically-modified (GM) foodstuffs are here to stay.That’s not to say that food produced by conventional agriculture will disappear, but simply that food-buying patterns will polarize: there will be a niche market for conventional foodstuffs just as there is for organic food.It may even be that GM food will become the food of preference because consumers come to appreciate the health benefits of reduced pesticide use.
Currently there are some 20,000 chemicals in use, but the scientists only have detailed information around 1,000 of them.To see the advantages of GM food you have only to consider the recent press revelation that the average lettuce receives eleven pesticide applications before it reaches the supermarket shelf.I’m sure chemicals and their role in disease will become a big issue in the 21st century as the population of the developed world worries increasingly about its health.
The reason GM food will not go away is that we need a three-fold increase in food production by the year 2050 to keep pace with the world’s predicted population growth to ten or eleven billion.It’s not just a question of more mouths to feed either.What is often forgotten is that all these extra people will take up space, reducing the overall land available for agriculture.
The world has 800 million hungry people.Until now, food supplies have been increased by improved varieties, pesticides and artificial fertilizers: the green revolution.Now we’re on the edge of a new one: a genetic revolution.
It may well be that in the long term it is the developing world that benefits most from GM food.It is true that for the next years or so GM crops may be too expensive.
6. According to the passage, food supplies have been increased by all the following except_____________.
A.pesticides
B.artificial fertilizers
C.improved varieties
D.transportation
7.How many chemicals are still less familiar to the scientists?()
A.20,000.
B.1,000
C.19,000
D.21,000.
8.Why will people prefer GM food in the future?()
A.Because it uses less pesticides.
B.Because it is much cheaper.
C.Because the production is increased.
D.Because it is organic food.
9.Which of the following is NOT true?()
A.By 2050, the world population will grow to ten or eleven billion.
B.In the 21st century, GM food will take the place of conventional food.
C.More and more people will reduce the overall land available for farming.
D.More and more people will consume more food and occupy more space.
10.The author’s attitude towards GM food is _______.
A.negative
B.positive
C.critical
D.uncertain
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Advertising can be thought of “as the means of making known in order to buy or sell goods or services”.Advertising aims to increase people’s awareness and arouse interest.It tries to inform. and to persuade.The media are all used to spread the message, and the press offers a fairly cheap method.Magazines are used to reach special sections of the market.The cinema and commercial radio are useful for local markets.Television, although more expensive, can be very effective.Posters are fairly cheap and more permanent in their power of attraction.Other ways of increasing consumer interest are through exhibitions and trade fairs as well as direct mail advertising.
We might ask whether the cost of advertising is paid for by the manufacturer or by the consumer.Since advertising forms part of the cost of production, which has to be covered by the selling price, it is clear that it is the customer who pays for advertising.However, if large scale advertising leads to increased demand, production costs are reduced, and the customer pays less.
It is difficult to measure exactly the influence of advertising on sales.When the market is growing, advertising helps to increase demand.When the market is shrinking, advertising may prevent a bigger fall in scales than would occur without its support.What is clear is that businesses would not pay large sums for advertising if they were not convinced of its value to them.
(1).Advertising is often used to ().
A.convince customers
B.promote production
C.rise interest
D.push the sales
(2).According to the passage, trade fairs (Paragraph 1) may () .
A.replace exhibitions and markets supply
B.local goods and services
C.attract possible customers
D.provide cheap amusements
(3).Advertising is in the main paid for by () .
A.the customer
B.the producer
C.the increased sales
D.the decreased costs
(4).The author says that advertising can increase demand ().
A.in any period of sales
B.in any circumstances
C.in a growing market
D.in a shrinking market
(5).What the last sentence of this passage actually tells us is that ().
A.businessmen usually do not pay more for advertising than they have to
B.businessmen know well that advertising could bring them more profits
C.advertising couldn’t convince people of the value of the goods advertising usually costs
D.businessmen large amounts of money